Thursday, December 11, 2008

Nominate a MILT


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In anticipation of the launch of our new MILT T-shirt Store, I'm announcing the beginning of the MILT awards. We're going to eventually announce the #1 Mom I'd Like to Tweet on Twitter, along with a top ten list.

The top five nominees as of Dec 31st, 2008 will win a free MILT t-shirt AND a special twitter avatar symbol of their superMILTness.

Here's how we're starting. We're nominating milts in the Shorty Awards.

What qualifies someone to be a MILT?
  • Are they a mom?
  • Do you want to tweet with them on Twitter?
  • If yes and yes, nominate them!
The easy way is to go here and choose milt in the category drop down.

but if you tweet it manually, YOU MUST USE THIS FORMAT FOR THE VOTE TO COUNT:

To nominate someone, tweet @shortyawards with a @nominee and a #category, and why you think they should win.

For example
@shortyawards I nominate @creativewisdom in the category #milt for creating the milt t-shirt designs!
If you don't start the tweet with @shortyawards it, won't work.
If you don't put #milt in it, it won't work
If you don't put the nominee's @twittername in it, it won't work.

Check this URL to see if it worked (but give it a minute first!):
http://shortyawards.com/category/milt

MILT t-shirt designs by @creativewisdom Leah Dossey of Blue Leaf | Creative

Also check out the MILT Facebook Group!


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Wednesday, December 10, 2008

WHY Human Rights Day??? Why You? Why Me?


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I had no idea what Human Rights Day was before I met Anca Foster on Twitter.

Anca is a fun, witty web designer originally from Romania who likes awesome music. We engaged in a "Random-Off" where we competed to see who could say the most random surrealistic non-sequitur. It was great. I let her win. We later tried to have an Ego Competition, but that turned out kinda boring, since Anca wouldn't admit I was cooler than her.

She told me to watch this killer video on Human Rights with the neato Neil-Young-ish soundtrack.


Positive Social Action and Social Media

I agreed to get involved in promoting Human Rights Day via social media. I thought that besides the great cause, it would be good to see how much exposure and what results we could get in social media for a non-profit cause. We knew what a success Blog Action day has been. We saw the success of the charitable non-profit Tweetsgiving while we were working on this...

And really, it's too early to go into the stats around Human Rights Day and the success of our tactics, so let me just talk about why Human Rights Day matters.

Human Rights? Who Gives a $%&#???

"So what? Who cares?"

Yeah, that's a pretty disaffected attitude, not uncommon for an American, really. WIIFM- what's in it for me? As an advertiser I know I have to think that way about my audience. Advertising often appeals to people's lowest motives, their selfishness....

But with this cause, I have to appeal to your higher motives, your best self, the part of you that at one time actually like John Lennon's "Imagine".

Put simply: If you could do something EASY in 30 seconds to deal with the fact that people just like you are RIGHT NOW being enslaved, tortured, and oppressed, would you?

Well YOU CAN.
  • If you're reading this, you're extraordinarily lucky, privileged, possibly even spoiled.
  • You might think you deserve the riches and relaxation and awesomeness of America just because you were born here.
  • Your selfishness may have been rewarded over and over until you found yourself incapable of caring about the plight of those in other countries.
  • You might think it's not your problem. You can't do anything about it. "It's messed up, yeah, but what can I do?"
You can do a lot:
  1. Sign the Human Rights Petition
  2. Tweet about @humanrightsday
  3. Write a blog post like this and tweet about it. Or tweet about this one.
  4. Gasp- you could even email your friends and family about it. Spamming for the greater good, I suppose. ;-)
It's really so easy to help this campaign, if you don't do it you're probably pathologically selfish or possibly a sociopath who will one day become a serial killer.

That was the guilt-dagger for you. LOL

Happy Human Rights Day :-)

Brian



oh and here's the link to the dec 10 hrd post

Saturday, December 6, 2008

I have 12 seconds to be funny! Really SHORT funny videos.


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Wow that's pressure. That's a REALLY quick joke. Yikes!


My arm is up here on 12seconds.tv

I'm now on 12 seconds, a sort of video version of Twitter... and I'm trying to figure out how to be funny on there. Check it out and give me feedback!

Thanks!